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Artificial Intelligence is shaping the digital world in every possible way. Coming to the point, web development is evolving at a rapid rate and its focus is towards enhancing the user-experience. The introduction of AI is changing the way businesses used to be presented as it offers the promise for more sophisticated web design & development along with the chatbots, AI-powered search engine optimization and marketing.

What is the role of Artificial Intelligence?

Well, AI is one of the most talked-about technologies in the world today with the potential to change the way humans interact with machines and web-enabled devices. It’s about adding a new dimension to the user experience and so businesses look to leverage Artificial intelligence to cater customers in a more personalized way to win the trust of their audience.

Artificial Intelligence in web designing can help benefit the user experience. Let’s see how-

Improved reply prediction

The use of AI is sure to enrich businesses with improved and better reply predictions. Machines have always failed to understand human emotions and respond accordingly but the chatbots powered by AI can communicate more effectively. That means it is made possible to develop websites or web-enabled devices that will communicate with the human emotions in an effective way.

Better user experience

Understanding user’s need is what the business aims at, and such advanced websites will be able to sense the requirements of your potential customers in a better manner. Customer service and user experience can be given a boost with the help of artificial intelligence.

Voice-search

AI Voice-search takes the technology further ahead which is going to be implemented as a must have in all the virtual shopping experience and e-commerce to help the businesses in engaging with the customers. This is made possible with AI chatbots by understanding how the users want information related to product or services quickly and easily.

With the growing technology, the scope of technical development in web design trends is sure to make these techniques much more imperative. AI is an advanced technology which adds value to the user experience and rise and growth of the businesses. The basic role of artificial intelligence is to bring web further closer to the user.

To know more about web design & development reach our expert at managers@inficaretech.com

Augmented Reality (AR) is the next big thing in the world of mobile technology in which the users witness the dream technologies becoming a reality with computer-generated data overlaid on it. It works with smartphones and tablet devices that use GPS to identify the location and then offer data as graphics, videos, and tags.

How does Augmented Reality work?
Before we dive into the discussion of what would be the future of AR mobile app development, let us see what all makes the AR work. In augmented reality, the sensory feelings of what we see and hear are enriched to a great extent that it blurs the line between what exists in the real world and computer-generated creating a wow user-experience.

There are various mobile apps that have used Augmented Reality technology. Let’s see in detail some of the AR apps which made perfect use of the technology-

• IKEA is one of the companies that adopted this technology and released an app through which users can see what furniture may look like in the different parts of their home.
  
• Again when we talk about Snapchat, it is the first social media app to use AR in its Snapchat Lenses. The variety of high- quality images and graphic designs on the user’s face has made it unique from the other apps ultimately made the app popular among the youth community. Even Instagram is on the list of using AR technology in its features.
  

Another platform is E-Commerce where at some point in time user had to face some restraints in buying things as it may seem to be confusing to them. To counter that, Lenskart app took the help of the AR technology to use the camera to let you try out glasses online. Here users can test the product, how it looks on them before buying. This proved to be an immense success to Lenskart and gave a trust to the users to buy from these sites.

Many Virtual Reality glasses are being introduced to the mass market which leads to the next stage in mobile app development. Recently as announced by Mark Zuckerberg: “Facebook too is working on Augmented Reality glasses”.

Including Augmented Reality technology in your application might uplift the customer experience, engagement and marketing. So, if you are ready to take your business to the next level, investing in AR app development will be the right decision!

Find more about mobile app development at infiCare. Reach us at managers@inficaretech.com

“Giving Wings to Your Business”

WordPress is the most popular content management system which is used on the web and it is supporting a million websites. In fact, the platform powers 4.5% of the entire web. It is an open source platform which is based on PHP and MySQL and is the best choice for enterprise websites. It allows updates and modifications of content on your website without having to know the code.

WordPress comes up with a variety of themes and plugins and for those who think that it is only suited for smaller websites with a handful of pages and a blog, this is simply not true. We are the expertise in WordPress Web Development and have built site consisting of one page as well as pages as per our client’s requirements. We make sure that the development of your website with WordPress tools & techniques results into a responsive and customized website.

The best features that it include are –

• Themes: This feature allows the user to transform the look of the website without changing the base code or content. The WP website requires at least one theme and users can also switch on to different themes if required.
• Plugins: WP plugins allow the users to broaden the quality and performance of a website or a blog. There are over 53,042 plugins available on this platform for search engine optimization, content management systems, content displaying features such as widgets and navigation bars, etc.

Let’s focus on few other features of WordPress Website-

• Its simplicity can help you to develop and publish quickly. It is easy to install and upgrade.
• WordPress themes are multi-lingual, which means it is available in more than 70 languages.
• WP lets you create any type of website you want: a professional portfolio website, a business website, a magazine or news website, a government website, ecommerce website and so on.
• It’s easy to manage backend would not need developer to change the content; anyone can make the changes or update new images/content which saves major development cost.
• WordPress has been around for so long and there is a huge online community and extensive documentation available. So, here the websites are easy to manage, both in terms of maintenance and from a client’s perspective of managing the content on the site.

We as a WordPress Web Development company deliver quality web solutions. Our team constantly supports our clients towards building a responsive, tailored and user-friendly website.

For further information or to discuss on your project write to us at managers@infiCaretech.com

By now you must have noticed that if you select the random users from your audience you will never find two identical ones with same experience. Each customer interacts and experiences differently with your app. So, in order to gain the loyal users, it is important to become a lighthouse and to lead them through your app according to their needs. This road is called mobile customer journey and keeping this in mind and understanding the customer journey is essential for mobile app development strategy to ensure the success of the app.

Why is it important?

Mobile Application has transformed the way customers are moving through their journey. Creating a mobile customer journey map means drawing a graphic representation of ideal users through your application. Here are few of the reasons why understanding the mobile customer journey is important for the app strategy:

It can help you build a better product
By mapping a customer’s journey you can explore the behavior of the users towards your mobile application. The more you understand how your customers engage with your app, the more awareness you gain, regarding their satisfaction and also if something is lacking. This can help you to get an insight on how you can improve your app to drive acquisition and retention.

Put the customer at the heart of your business.
Understanding your customer’s requirements allow you to take the first customer-approach to your mobile app development strategy. The better you know how customers use your app, the more you can customize and personalize the application which they would find relatable to them.

Ensure your marketing efforts in the right place.
Marketing efforts should be driven by considering your customer’s experience. In order to provide the best digital experience, it is crucial to learn from your customer journey in order to be sure you invest marketing dollars in the right place and provide the best mobile experience possible.

When mapping out your mobile customer journey, it is important to follow these points:

• Identify Customer Behaviors which serves as the basis for your customer journey.
• Understanding the customer goals to drive the customer’s actions to your mobile application.
• Gather data and make changes in order to monitor the customer’s journey to identify the potential gaps in their experience.

This mapping of customer journey for your mobile app development strategy helps in the customer research such as analytics, surveys, observations and help you understand the customer experience and let you move ahead towards the app’s success.

For more information on mobile app development, you can write us at managers@infiCaretech.com

The business world is living in the age of content overloaded and everyone tries to master the art of content writing but only a few have succeeded and for them, content marketing is not just a one way go thing but they are aware of what they do and hence excel in it. As the internet ages, the information becomes the most prominent source of creating value in the eyes of your audience.

The content marketing services revolve around these simple and focused steps;

Research & Educate Yourself
Without research, nothing can fall into place and to have a complete knowledge and understanding of the client’s product it is important to educate yourself which will give a clearer idea of the product or services. We don’t begin with the creative writing process until every idea and concept has facts-based guideline to measure up against.

Set the ideation and goal
The goals of reaching the target audience should be the key point and needs to be focused more. Talking about facts, compelling story or engaging your audience will help you come up with the best idea to achieve your goals. Once we are done with this, we tailor a content strategy that best matches your services and products.

Content Creation
With the strategy process, the content creation begins. Following the latest practices in writing/developing the content that can help you create content which attracts the audience, compels them and converts them into leads.

Editing
Not just writing but editing too is important as nothing can be published without rigorous editorial practices, eliminating basic grammatical errors. Our content is concise, relatable and SEO-friendly.

Publishing
Content creation is not enough but the idea is to attract an audience on its own. We help you spread and promote your content on various publishing sites where you can gather a huge traffic, and devise the most cost-effective and efficient way to steadily build your website’s audience. For every article or blog, the entry is tracked and analyzed to get an insight into how the content is performing.

Well, content marketing is a game of patience and consistency as quality content takes time. At infiCare, we breathe content marketing. With our expert writers, we work with each and every client to develop and devise a unique approach to their industry, by implementing a comprehensive content plan.

Want to get further information? You can reach our marketing expert at managers@infiCaretech.com

“Tis’ the season to gain the attention of your customers by implementing these practices”

The festive season is approaching, the Christmas jingles along with the lights and with it the usages of mobile application are on hype. Mobile Application has now become a part of people’s lives and their dependency has increased which is clearly reflected in the app download rates.

So do you have your own app? Or looking for mobile app development companies who can develop the best app for your business for the festive season. Let’s have a look at how the mobile app developers can help you get the best app for this holiday season:

Give your App a festive makeover: Let’s keep it simple. Yes instead of making it more vibrant we can look for a theme which can give holiday flair. The uses of icons or any other feature tab that can give a holiday look to attract your audience or you can update your home screen with exciting images.

Run a Giveaway: Giveaways are the best way to attract your audience to your app. You can make it possible by arranging some exciting prize which you can award to few random users. This can be done by offering discount coupons, vouchers, extra-shopping benefits. You can promote your giveaway on Social Media by starting up a campaign. The mobile app developers can help you get it developed by understanding your need to connect with the users and other audience.

Introduce Games and Social Apps: A study found that, app downloads on Christmas were up by 91% on an average day in the first three weeks of December. People mostly relax during the holiday season and they are more likely to spend time on Social Apps or Gaming. So apps which are focused on Social, Lifestyle, and Games have experienced a higher download rate.

Push Notification: You can thank your loyal customers with help of push notification, which will let them know how much you care about them. Along with the greetings, you can approach them with the best offers or discount on your products and services.

If you keep the above points in mind, you may get a good response from the holiday-spirited audience. We hope this helps you out as the festive season is on its way. If you have any other related queries on mobile app development, feel free to drop us a mail at managers@inficaretech.com

Technology brings a new change along with it with every passing year and when we talk about Mobile Apps, 2017 has been a phenomenal year for app development. Mobile Application has now become a must for every business because of the user-experience and customer demand as it increase sales.

The year is on its way to end and there are various technological trends which you would see in the coming year. Let’s have a look at these mobile app development trends that would redefine your business.

Accelerated Mobile Pages-
This is an upcoming trend in the Mobile App Development. Accelerated Mobile Pages (AMP) aims at making the application better for all by making it more beautiful faster and high-performing across all the devices. With AMP, you can witness the quick loading of Web Pages on your mobile.

Virtual Reality (VR) and Augmented Reality (AG)-
The benefits of AR implementation will be such that it will allow the product and services to be presented along with visual experience and with VR products can be showcased in virtual showrooms without using much space.

On-Demand Apps-
Well, this is perhaps a kind of application which is popular. Developing an app that would make the lives of people convenient and easy to go so that they can easily use them from anywhere and at any time. These apps would be related to cleaning services, laundry services, and beauty services.

Android Instant Apps-
These are the native apps that would be more like a website to attract a number of audiences. These apps won’t require installation as barriers are removed between an app and websites. You can easily access the Android Instant App from anywhere without installing it on your device.

Mobile Payments-
So far, we all have been using our Debit/Credit Card to make payments but with the introduction of Apple Pay and Google Wallet customers are gradually shifting towards m-commerce.

Mobile App is a prime part of the business and it is important to keep up with the latest trends in order to deliver the best product to your customer. Now that you know the key to success in the upcoming year, get the best app for your business along with the implementation of the above trends.

For more information on mobile app development, you can reach us at managers@infiCaretech.com

iOS mobile application have always brought some or the other transformation along with its update which has marked a great experience for its users. But, the coming of iOS 11 has been considered as the biggest change in the Apple’s Operating System. It has been highly ambitious in offering promised features with each iOS 11 release. This was all about iOS 11, now if we look into iOS 11.2, the audience is curious to know and experience what iOS 11.2 is all about. Come let’s take a look.

What has been added to iOS 11.2?
iOS 11.2 has come up with a significant update and tweaks. Along with the other little bug fixes and little extra polish: Apple Pay Cash has been a new addition. There are a number of small visual changes. Some of them are:

AirPlay 2 Support- The beta 2 has the function to control the AirPlay 2 Device in the Control Centre which lets you control the audio output of multiple connected devices from your iPhone.

Calculator bug fix- This was a major bug which was observed, but the beta has resolved this issue. Earlier if it was entered 1+2+3 you’d get 23, but now it has been fixed.

Emoji Updates- The beta 2 has changed the arrangement of the emojis along with few new categories of emojis.

UI Update- The UI of Control Center has now been updated. Earlier a round-edged album art used to be displayed, but now it has turned into a square album art.

iPhone 8 Wallpapers for the older device- You can now find the iPhone 8 Wallpapers on the iPhone 7 but not on iPhone 6s.

iOS 11.2 is coming soon!
Well, the official date of the release of iOS 11.2 has not been commenced but if we look into the launching date of the apple products we can get a bit of idea, which lied somewhere by the end of 2017.

How can I get 11.2 Beta?
The first beta for iOS developers was released on October 30th and the public beta was released on November 1st. So if you are looking to grab the iOS 11.2 beta and check for the updated features and bug fixes, you can check on Beta Software Program page. Here, you can find a link to enroll your iOS device. Once you are logged in, you will be reminded by Apple to take the back up. Once you are through with it, you will be asked to go to beta.apple.com/profile on your device, where you want the beta on. The next is, you need to download and install the configuration profile which will allow you to check for the software updates in your Phone’s Settings.

So how was your experience with the iOS 11? Did you face any issues? Or if you haven’t tried to look for the 11.2 beta?

Let us know about your experience and for more information on iOS App Development Services, you can reach us out at managers@inficaretech.com

There are companies that claim of providing excellent solutions on-time and within budget with excellent client feedback. Also, there are companies that actually make the aforementioned facts possible! Inficare Technologies definitely deserves to be on the latter list. Inficare’s gigantic and impressive portfolio has made a powerful impact on the company’s global rank and has thereby been listed as Top Web Development Company in India at GoodFirms.

GoodFirms is a pioneering research and review platform that helps service seekers find the best web developers across the globe. Each company that participates in the research, gets evaluated on the basis of three major parameters – Quality, Reliability and Ability. In addition, the important business factors like experience, market penetration, portfolio along with web development and design capabilities are taken into consideration.

Inficare founded in 2001, acquires a corporate office in Dulles, Virgina along with a branch in Noida, India. Also, the company has been serving with its extraordinary web development solutions to the government and commercial clients in North America, Central and South America and apparently India.

The research at GoodFirms shows that Inficare being a global software development company for around 15 years has kept a steady rate of success with high profile clients like HP, The Putnam, U.S. Department of Agriculture, Anchorage Museum, Hawaii Association etc. This credibly proves that their client focus majorly occupies the pie of small businesses but is not at all limited to it along with a diversified industrial focus as well.

Inficare’s extensive services in web and software development have made the company a proud part of two more global lists that are Top Web Design Companies and Top Software Development Companies at GoodFirms. There is no doubt in the calibre of Inficare to reach the ninth sky of success and GoodFirms is sure of its uprising in the list of research ranks very soon!

Have a look at one of the satisfied review available at GoodFirms for yourself:

“They accurately understood what exactly we want them to develop and what our expectations from the project are. They are easily available to solve any of the challenges we come across while the project is in progress. They are also very good at communication.” – Business Development Director at a travel agency

Not just the technical skills and rather Inficare makes sure of keeping the communication standards high as well so that their client receives a matured treatment along with web and mobile solutions. Not every organization can pull this off yet Inficare has been definitely thriving to give a 360° satisfaction to their clients. And this is one of the reasons for the company’s name being highlighted in the top companies at GoodFirms.

About GoodFirms:
GoodFirms is a maverick B2B research and review firm that aligns its efforts in finding the top web development companies delivering unparalleled services to its clients. GoodFirms’ extensive research process ranks the companies, boosts their online reputation and helps service seekers pick the right technology partner that meets their business needs.

Before we jump on to our topic of the day, let’s focus on the growing need for mobile applications. Nowadays people are more into mobile applications then going for web search. Whether it is an e-commerce or any finance mobile application, they find it more convenient and reliable to use.

Right from gathering the targeted audience to streamlining the revenue of your business, you must have decided to build an app that could speak by itself for your brand. A customized mobile application for your business is a must. So what are you waiting for? Get the correct route for it now!

Did you just get the idea in your head but don’t know which route you should take for your very own mobile application and give it wings. Before you take a step ahead it is important to look for the best application development company who can understand your plans and help you to execute it and design the best application for your business. Let’s have a look how can you choose the best mobile app development company and turn your dreams into reality.

The reputation of the company: As we all know, that reputation plays an important role in building up a reliable relationship. You need to find out the reputation of the company in the market before getting in touch with them for your very own mobile application. You must be wondering how you can find that out. We are living in an era where almost everything happens with the blink of an eye. To find out about the reputation of the company you just need to check for the Google review of the company and also the clients which they serve. Not only this, but you can also check for their work profile.

The best ever customer service: Off course, who doesn’t like to be well treated? Yes, you got it right. Before choosing a company for your app development, look for the customer service and relation which they share with their existing customers. This is a crucial thing as you might invest your time and money on a wrong company which would turn into a great loss for your business.

The online presence: People believe what they see and more the online presence of a company, the more it is likely to have its followers. Check if the company is updated with the trending technologies and work accordingly by implementing these new technologies in the development of the mobile application. You can simply check for the company profiles on Facebook, Twitter, LinkedIn and Google+.

Cost-Effective: We generally think twice before taking a particular service for ourselves. We make sure that if you are investing more, then you should get quality service. A good company might cost you more, so in that case it is necessary that you enquire and get the assurance that you can get quality over quantity.

On-Time delivery: The value of time matters to all and if the needs are not met on time, it becomes a headache as you have to keep on revolving around the same thing again and again. Check for the turnaround time of the company and if the answer is in your favour then yes, this is the right choice you have made by trusting the company for your business.

Experience counts: Before short-listing a company for your mobile application, enquire about how much experience the company has in the development of a mobile application. It’s not just about how much apps the company has developed but the smoothness and the quality matters too. Off course developing an application is not an easy task but yes the uniqueness along with creativity is what keeps the attention.

So, the list continues and if you are looking for the best app development company for your business that can easily understand your vision and create the roadmap accordingly, is the one which you shouldn’t let go off.